Tuesday, May 11, 2010

Paul Rand


August 15, 1914 – November 26, 1996

Studied: Rand was educated at the Pratt Institute (1929–1932),Parsons the New School of Design (1932–33), and the Art Students League (1933–1934)

Taught: Design at Yale University

Rand was considered one of the originators of the Swiss Style of graphic design.

Important Works:
Logo Designs:


IBM Logo
IBM
http://www.johnsonbanks.co.uk/up_images/310_ups_logo_400.jpg
UPS
http://www.paul-rand.com/assets/thoughts/thoughts_logo_next_large.jpg
Steve Jobs' NeXT
http://marielolivo.com/wp-content/uploads/2009/01/abc_logo2.jpg
ABC

Other Important Works:
File:Paul rand miscellany.jpg
Miscellany cover for Design Quarterly

File:Paul rand direction.png
Direction, December 1940 cover.

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